Sony Ericsson puts music first in the W980 Walkman® phone to deliver a clear audio experience

Sony Ericsson puts music first in the W980 Walkman® phone to deliver a clear audio experience
10 February 2008

The Sony Ericsson W980 brings an unrivalled music experience that gives you every excuse to lose yourself in acoustic bliss

Barcelona, Spain – 10th February 2008 – Sony Ericsson today revealed the W980, a Walkman® phone that promises to get the most out of your music. Its unique audio enhancing technology, together with the Walkman® on Top design, sees the W980 cement Sony Ericsson’s position as a true market leader in the world of music on your mobile.

“The W980 Walkman® phone really sets a new standard for music on your phone,” said Ben Padley, Head of Music Marketing, at Sony Ericsson. “We wanted to design a leading music player that we could combine with a feature-packed phone, all the while pioneering an audio experience that always left you wanting more. The W980 will surpass all expectations.”

W980 Walkman® phone Created with music in mind

• Clear audio experience
Superior sound quality lets you enjoy your music as it was meant to be heard
• Walkman® on Top
Intuitive music access and control,
• Storage solutions
8GB internal memory lets you store up to 8,000 songs*

Be true to the original recording
The W980 Walkman® phone is designed to allow you to listen to music as it should be heard. Clear stereo enables the music to sound like the original recording. Clear bass delivers distortion free sound even at higher volumes. These features combine with the premium headphones, the Stereo Portable Handsfree HPM-77, to deliver an incredible clear audio experience and music that sounds as true as possible to the original recording

Share your music with friends
The W980 Walkman® phone has a built-in FM transmitter, which allows you to send whatever’s playing on your phone to other devices with a built-in FM radio receiver. This gives you the ability to share your music with all those around you, whether through a friend’s hi-fi or your car stereo.
Quality music is made for sharing with the W980. Unplug your headset, sit back and let the music flow through the integrated stereo speakers for all to enjoy. Select a track from the extensive music library – the W980 lets you store up to 8000 songs* – or tune in to your favourite radio station and listen out loud. No need to plug in an FM Receiver, since this is on-board with the W980.

Build your collection every day
With the recent evolution of PlayNow™ arena, Sony Ericsson’s popular over-the-air (OTA) and web download service being launched this May, you will be able to access up to 5 million tracks to maximise your music collection. The W980’s TrackID™ feature, which can identify any track that you just can’t put a name to, will be fully integrated into PlayNow™ arena. This makes the W980 a genuine gateway to great music, as you can download the track instantly once it has been identified.

Customise your sound
You can tailor the W980’s Walkman® player to the music that you’re listening to. This latest Walkman® phone provides a choice of eight equaliser presets, each of which contains a distinct profile that is suitable to a range of music. So whether you’re listening to jazz, pop or heavy metal, you’ve can always choose the best sound for the song.

Control your music at your fingertips
The Walkman® on Top feature on the W980 gives you the full functionality of a Walkman® player without even having to open your phone. The entire Walkman® player that would normally be displayed on the inside of your clamshell is also replicated on the outside of the phone, so navigation through your music library is effortless.

Balance and beat
Every music enthusiast knows that a great audio experience requires great quality speakers or headphones. The W980 Walkman® phone comes with the new Stereo Portable Handsfree HPM-77; a headset that lets you enjoy music in powerful stereo sound. The HPM-77 also allows users to take their calls handsfree, and its sleek design and in-ear wearing-style mean that it’s both comfortable and reduces background noise to the bare minimum.

Whether listening via the headphones or the stereo speakers, the W980 Walkman® phone is a must-have for those who want an unrivalled music experience, which they carry with them every minute of the day. It is a UMTS/HSDPA 2100 GSM/GPRS 850/900/1800/1900 phone that will be available in selected markets from Q3 2008.

The Stereo Portable Handsfree HPM-77 will be available in selected markets from June 2008.

Legal Information
*Assumes eAAC+ encoded files

1) Facts and features may vary depending on local variant.
2) Talk and standby times are affected by network preferences; type of SIM card, connected accessories and various activities e.g. games. Kit contents and colour options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.
The liquid identity logo, TrackID and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony, Memory Stick Micro and M2 are trademarks or registered trademarks of Sony Corporation.
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
TrackID is powered by Gracenote Mobile MusicID. Gracenote and Gracenote Mobile MusicID are trademarks of Gracenote, Inc.
Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.
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Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc.
Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.
Sony Ericsson Mobile Communications was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. The company serves the worldwide communications market with innovative and feature-rich mobile phones, accessories and PC-cards, and it has R&D sites in Europe, Japan, China, India and America. Sony Ericsson is the title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. For more information, please visit [tautan dihapus]

FOR MEDIA INFORMATION PLEASE CONTACT:
Sony Ericsson Corporate Communications & PR
Mattias Holm: +44 208 762 6065
General Press: +44 208 762 5858
E-mail: press.global@[tautan dihapus]
Product images: [tautan dihapus]
Mobile World Congress/Sony Ericsson website: [tautan dihapus]

Sony Ericsson W980 – At a Glance
Music and Entertainment

• Walkman® player
• Clear stereo
• Clear bass
• Album art
• FM transmitter
• Shake control
• SensMe™
• PlayNow™
• TrackID™
• Bluetooth™ stereo (A2DP)
• Music tones (MP3/AAC)
• 3D games
• Java™
• FM radio with RDS
• Video streaming
• Video viewing

Camera

• 3.2 megapixel camera
• 3.2x digital zoom
• Picture blogging
• Video blogging
• Video recording with 4x digital zoom
• Photo fix
• Auto rotate
• x-Pict Story™
• PictBridge printing

Internet

• Access NetFront™ Web browser
• Web feeds
• Photo feeds

Communication & Messaging

• Polyphonic ringtones
• Speakerphone
• Vibrating alert
• Video calling
• Email
• Picture messaging (MMS)
• Predictive text input
• Sound recorder
• Text messaging (SMS)

Design

• Navigation key
• Picture wallpaper
• Wallpaper animation

Connectivity

• Bluetooth™ technology
• Modem
• Synchronization
• Microsoft® Exchange ActiveSync®
• USB mass storage
• USB support

Organizer

• Alarm clock
• Calculator
• Calendar
• Flight mode
• Notes
• Phone book
• Stopwatch
• Tasks
• Timer

Accessories

In-Box:
• Battery (BST-38)
• Charger (CST-70)
• USB Cable (DCU-60)
• Stereo Portable Handsfree (HPM-77)
• Sony Ericsson PC Suite
• Media Manager
• User guide

Optional:
• Active Speaker MAS-100
Protective case with built-in speaker and FM radio antenna: Bring and share your music outdoors.
• Bluetooth™ Car Speakerphone HCB-150
A portable handsfree solution for use in the car.
• Music Portable Bluetooth™ Speaker MBS-100
Designed for rich sound.
• Music Desk Stand CDS-75
The smart and convenient way to charge your phone.

Facts and Figures

• Size: 92 x 46 x 16.9 mm
• Weight: 100 grams

• Colour: Piano Black

• Main screen: 262,144 colour TFT
• Resolution: 240 x 320 pixels
• Size: 2.2 inches

• External screen: 262,144 colour TFT
• Resolution: 176 x 176 pixels

• Phone memory: Up to 8 GB
• Talk time GSM: 9h
• Standby time GSM: TBD300h

• Talk time UMTS: 3.5h
• Standby time UMTS: 300h
• Music listening time: 16h

Availability and versions

Networks:
UMTS/HSDPA 2100
GSM/GPRS 850/900/1800/1900

Available in selected markets from Q3 2008.

kalo harga turun terus, juni bisa kebeli nih

Hmmm,kira2 saingan w980 apa ya?di rentang harga 3.2,hp apa ya yg kira2 fiturnya setara atau bahkan melebihi w980,kali2 aja ada.
Kalo ada,ada kemungkinan w980 bisa trn lagi harganya.
Lg predict kpn waktu yg tepat buat beli,jgn sampe nanti naek lagi kayak w960

-- Posted from my Mobile phone

sekarang gw incar W980i ini juga karena selera aja bukan incar fitur2nya, makanya bingung antara W980i ato W508i yang lebih fresh.
sebenarnya lebih aman pake hp candybar sih ngak ruwet masalah kabel fleksibel2 an tapi selera berkata lain hehehe (padahal flip juga awet sih yah namanya juga barang elektronik).

Bener bro,masalah selera.ntah knapa gw gak nahan jg buat memiliki w980 ini. Walaupun buat bini gw sih,he3.
Menurut gw tkesan luxury bgt w980 itu.nah di w508 gw gak yakin kesan itu ada,memang sih bisa ganti2 casing,tp kesan mewahnya hilang gw rasa

-- Posted from my Mobile phone

itu beneran ya harga nya W980 sekarang 3.199jt
wah siap2 beli nih.....kelamaan nunggu w508
akhirnya dibawah 3.5jt juga

kok di [tautan dihapus], harganya masih 3.8jt ya...
yg bener yg mana tuh?

3.2jt udah harganya skrg,gw dah cek di se td.udah mau beli,cm sialnya gw tergoda sm c510 yg warna putih yg udah ready stock jg.
Siaaalll,dilema bgt,warna putih menggoda bgt,impian gw dr dulu pgn punya hp warna putih dgn design simple.
Tp kok harganya mendekati w980,itu yg bikin gw mikir2 lg.
Jd nya postphone dulu ni,malem ini mau menentukan pilihan,beli c510 white buat koleksi gw,apa w980 buat bini gw.
Duh pilihan yg sulit,apa x1 gw harus dilego nih

-- Posted from my Mobile phone

@pspgamer
Ambil W980 aja, hp bro emang sekarang ada berapa sih?

dilema

glossy2 phone --> W980
ato
solid en metal sliding phone --> W705
???????????????????????????????????

Setuju ma bro samehada,
bro pspgamer, mending ambil W980i aja deh...
selain, desain ekslusifdan kyknya jarang yang punya, C510 harganya masi overpriced klo menurut gw..mnding klo mang berniat beli c510, tunggu mpe harga dibwah 3 juta bro..
skrg mah nyenengin istri dulu ajah..syapa tau ntar istri tambah cinta n bisa nambah momongan deh..wakkakaak maap bro, ujung2nya OOT..

@tekim
Kok jadi W705?
Kan pspgamer udah pernah make tuh
@pspgamer
C510 emang gak worthy banget, cuma menang kamera dan UI baru.
Mending W980 dengan alasan bro Goeys

Kalo yg logic sih emang w980 yg tepat skrg.
Yg gak logic c510 dgn overprice nya itu.
Duh krn white itu sih,gw takut nanti keabisan,biasanya bertahan brp bln ya yg warna2 rare itu

-- Posted from my Mobile phone

@^
Pikir2 dulu kalo mau ambil c510 yang white, d-padnya warna merah loh.. Kan paling sering di pegang2 tuh d-pad, jadi kemungkinan ngelotok duluan paling besar..

Jdnya ambil yg violin red.he3..
C510 ntar2 aja kalo dah rasional harganya.
Lumayan ni,dpt di harga 3.150
Hmm msh bakal trn lagi gak yaa...
Ato naek krn org pd beli dan akhirnya harga naek,hehehe..
Lg di charge dan di explore dulu,abis ini di pake bini gw dah

-- Posted from my Mobile phone

^
wah bro jadi ambil W980i yah minta personal reviewnya dong dikit ttg hpnya mungkin ada rada beda dengan batch yang pertama2 keluar gitu.
btw waktu beli dah available warna apa aja tuh?

@pspgamer
Selamat atas Madonna barunya, semoga istri tambah cinta, hehehe

He3,hp ini emang cewek bgt menurut gw,apalagi gw ambil yg violin red.
Touchpad walkman yg diluar itu mirip dgn yg ada di motorola cdma k1m gw.cm bdanya k1m gak bisa vibrate.
@sonysiemen,yg gw dapet firmware nya r3da026,gak tau deh itu yg tbaru pa gak.trus dimemory nya ada lagu dewa dan mulan beberapa.gw pikir ini stok lama deh,gw gak tau gmana cara bdain dgn yg batch awal,mungkin ini sm aja.
Cm memang kameranya rada kurang,dibandingin dgn hp laen yg setara fiturnya,yg 3.2mpixel juga maksudnya.malah bagusan t700 deh.
Oya,fyi warna yg ada si black dan red ready stok di toko2. Tp di sesc mungkin ada yg brown,kalo gak salah denger ya gw pas nanya2 kmaren,he3

-- Posted from my Mobile phone

bro psp ganti dari W705 ke W980 ??
apa gak downgrade tuh???
kan lebih bagus W705 ??

Wah dibilang downgrade bisa juga kali ya,tgantung dr mana liatnya,he3.Tapi menurut gw 2 hp tsb ya sbenernya setara,w705 ada wifi tp camera kalah dr w902.
Cm jujur aja,gw gak bandingin dan terlalu perduli dgn fitur sampe sedetail itu.
Basicnya gw cm mau seri w yg suaranya terbaik dan sesuai dgn kriteria selera pribadi gw (output dari headset tentunya) dan enak dalam pemakaiannya ditangan gw.Nah fitur2 unggulan lainnya gw anggap bonus aja,toh jarang gw manfaatkan.ntah itu kamera,wifi,output speaker,dsb.. Jadi kelebihan atau kekurangan fitur lain gak mjadi concern gw.
W705 dan W902 output suaranya sama bagusnya,cm krn w705 dlm pemakaiannya kurang cocok bagi gw (gak praktis),nah w902 gw merasa cocok bgt krn lebih praktis,plus ada shortcut music disamping yg tnyata buat gw sgt bguna bgt kalo gw lg dgr music dr ni hp.
Gtu bro tekim alasan gw,cm sekali lagi,ini adalah opini pribadi gw,bdasar selera semata,subjektif,jd gak bisa dianggap 100% benar.
Jadi Sah sah aja kalo ada yg bilang pdapat gw salah nantinya,yaaa gw cm bisa bilang,kembali ke selera masing2 bro.

-- Posted from my Mobile phone

@pspgamer
Bukannya mksd bro tekimania yg downgrade kalo dr w705 ke w980? Kok jd ngomongin w902? Wakakakakak..

Btw trnyata keypad Madonna yg dpn itu touch sensitve ya, makanya ini yg bikin ini hp jd susah turun harganya kali ya, selain dr segi fashion tentunya.. Brarti skrg2 ini udah lumayan worth tuh harganya.. Hehe..

-- Posted from my SonyEricsson