Sony Ericsson puts music first in the W980 Walkman® phone to deliver a clear audio experience

Sony Ericsson puts music first in the W980 Walkman® phone to deliver a clear audio experience
10 February 2008

The Sony Ericsson W980 brings an unrivalled music experience that gives you every excuse to lose yourself in acoustic bliss

Barcelona, Spain – 10th February 2008 – Sony Ericsson today revealed the W980, a Walkman® phone that promises to get the most out of your music. Its unique audio enhancing technology, together with the Walkman® on Top design, sees the W980 cement Sony Ericsson’s position as a true market leader in the world of music on your mobile.

“The W980 Walkman® phone really sets a new standard for music on your phone,” said Ben Padley, Head of Music Marketing, at Sony Ericsson. “We wanted to design a leading music player that we could combine with a feature-packed phone, all the while pioneering an audio experience that always left you wanting more. The W980 will surpass all expectations.”

W980 Walkman® phone Created with music in mind

• Clear audio experience
Superior sound quality lets you enjoy your music as it was meant to be heard
• Walkman® on Top
Intuitive music access and control,
• Storage solutions
8GB internal memory lets you store up to 8,000 songs*

Be true to the original recording
The W980 Walkman® phone is designed to allow you to listen to music as it should be heard. Clear stereo enables the music to sound like the original recording. Clear bass delivers distortion free sound even at higher volumes. These features combine with the premium headphones, the Stereo Portable Handsfree HPM-77, to deliver an incredible clear audio experience and music that sounds as true as possible to the original recording

Share your music with friends
The W980 Walkman® phone has a built-in FM transmitter, which allows you to send whatever’s playing on your phone to other devices with a built-in FM radio receiver. This gives you the ability to share your music with all those around you, whether through a friend’s hi-fi or your car stereo.
Quality music is made for sharing with the W980. Unplug your headset, sit back and let the music flow through the integrated stereo speakers for all to enjoy. Select a track from the extensive music library – the W980 lets you store up to 8000 songs* – or tune in to your favourite radio station and listen out loud. No need to plug in an FM Receiver, since this is on-board with the W980.

Build your collection every day
With the recent evolution of PlayNow™ arena, Sony Ericsson’s popular over-the-air (OTA) and web download service being launched this May, you will be able to access up to 5 million tracks to maximise your music collection. The W980’s TrackID™ feature, which can identify any track that you just can’t put a name to, will be fully integrated into PlayNow™ arena. This makes the W980 a genuine gateway to great music, as you can download the track instantly once it has been identified.

Customise your sound
You can tailor the W980’s Walkman® player to the music that you’re listening to. This latest Walkman® phone provides a choice of eight equaliser presets, each of which contains a distinct profile that is suitable to a range of music. So whether you’re listening to jazz, pop or heavy metal, you’ve can always choose the best sound for the song.

Control your music at your fingertips
The Walkman® on Top feature on the W980 gives you the full functionality of a Walkman® player without even having to open your phone. The entire Walkman® player that would normally be displayed on the inside of your clamshell is also replicated on the outside of the phone, so navigation through your music library is effortless.

Balance and beat
Every music enthusiast knows that a great audio experience requires great quality speakers or headphones. The W980 Walkman® phone comes with the new Stereo Portable Handsfree HPM-77; a headset that lets you enjoy music in powerful stereo sound. The HPM-77 also allows users to take their calls handsfree, and its sleek design and in-ear wearing-style mean that it’s both comfortable and reduces background noise to the bare minimum.

Whether listening via the headphones or the stereo speakers, the W980 Walkman® phone is a must-have for those who want an unrivalled music experience, which they carry with them every minute of the day. It is a UMTS/HSDPA 2100 GSM/GPRS 850/900/1800/1900 phone that will be available in selected markets from Q3 2008.

The Stereo Portable Handsfree HPM-77 will be available in selected markets from June 2008.

Legal Information
*Assumes eAAC+ encoded files

1) Facts and features may vary depending on local variant.
2) Talk and standby times are affected by network preferences; type of SIM card, connected accessories and various activities e.g. games. Kit contents and colour options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.
The liquid identity logo, TrackID and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony, Memory Stick Micro and M2 are trademarks or registered trademarks of Sony Corporation.
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
TrackID is powered by Gracenote Mobile MusicID. Gracenote and Gracenote Mobile MusicID are trademarks of Gracenote, Inc.
Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.
Picture blogging is powered by Blogger. Blogger is a trademark or registered trademark of Google Inc. Google is a trademark or registered trademark of Google Inc.
Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc.
Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.
Sony Ericsson Mobile Communications was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. The company serves the worldwide communications market with innovative and feature-rich mobile phones, accessories and PC-cards, and it has R&D sites in Europe, Japan, China, India and America. Sony Ericsson is the title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. For more information, please visit [tautan dihapus]

FOR MEDIA INFORMATION PLEASE CONTACT:
Sony Ericsson Corporate Communications & PR
Mattias Holm: +44 208 762 6065
General Press: +44 208 762 5858
E-mail: press.global@[tautan dihapus]
Product images: [tautan dihapus]
Mobile World Congress/Sony Ericsson website: [tautan dihapus]

Sony Ericsson W980 – At a Glance
Music and Entertainment

• Walkman® player
• Clear stereo
• Clear bass
• Album art
• FM transmitter
• Shake control
• SensMe™
• PlayNow™
• TrackID™
• Bluetooth™ stereo (A2DP)
• Music tones (MP3/AAC)
• 3D games
• Java™
• FM radio with RDS
• Video streaming
• Video viewing

Camera

• 3.2 megapixel camera
• 3.2x digital zoom
• Picture blogging
• Video blogging
• Video recording with 4x digital zoom
• Photo fix
• Auto rotate
• x-Pict Story™
• PictBridge printing

Internet

• Access NetFront™ Web browser
• Web feeds
• Photo feeds

Communication & Messaging

• Polyphonic ringtones
• Speakerphone
• Vibrating alert
• Video calling
• Email
• Picture messaging (MMS)
• Predictive text input
• Sound recorder
• Text messaging (SMS)

Design

• Navigation key
• Picture wallpaper
• Wallpaper animation

Connectivity

• Bluetooth™ technology
• Modem
• Synchronization
• Microsoft® Exchange ActiveSync®
• USB mass storage
• USB support

Organizer

• Alarm clock
• Calculator
• Calendar
• Flight mode
• Notes
• Phone book
• Stopwatch
• Tasks
• Timer

Accessories

In-Box:
• Battery (BST-38)
• Charger (CST-70)
• USB Cable (DCU-60)
• Stereo Portable Handsfree (HPM-77)
• Sony Ericsson PC Suite
• Media Manager
• User guide

Optional:
• Active Speaker MAS-100
Protective case with built-in speaker and FM radio antenna: Bring and share your music outdoors.
• Bluetooth™ Car Speakerphone HCB-150
A portable handsfree solution for use in the car.
• Music Portable Bluetooth™ Speaker MBS-100
Designed for rich sound.
• Music Desk Stand CDS-75
The smart and convenient way to charge your phone.

Facts and Figures

• Size: 92 x 46 x 16.9 mm
• Weight: 100 grams

• Colour: Piano Black

• Main screen: 262,144 colour TFT
• Resolution: 240 x 320 pixels
• Size: 2.2 inches

• External screen: 262,144 colour TFT
• Resolution: 176 x 176 pixels

• Phone memory: Up to 8 GB
• Talk time GSM: 9h
• Standby time GSM: TBD300h

• Talk time UMTS: 3.5h
• Standby time UMTS: 300h
• Music listening time: 16h

Availability and versions

Networks:
UMTS/HSDPA 2100
GSM/GPRS 850/900/1800/1900

Available in selected markets from Q3 2008.

Sony Ericsson W980 : Best Music Phone EISA Award 2008

Dari USEB :

The Sony Ericsson W980 has just been awarded with the EISA award for Best European Music Phone. EISA is an assiocation of 50 special interest magazines from a total of 19 countries - each year they select an array of EISA award winners in lots of different categories, and this year, the Sony Ericsson W980 won as the best music phone. Here’s the official EISA comment;

“Who could resist this piano-black Walkman-series phone? It’s a quad-band handset loaded with 8 GB of internal memory, a 3.2 Megapixel camera, an FM tuner, Bluetooth stereo, and a music player that operates even with the phone flip-lid closed. Opened out, the handset reveals its 2.2-inch QVGA display with 262k colors and stunning picture quality. One incredibly valuable innovation is the built-in FM radio transmitter. This broadcasts phone-based music playback to a standard car radio, even transferring artist and track details via RDS. The music player handles a wide variety of audio file formats, and automatically sorts tracks according to a range of criteria. Finally, two excellent features are the SenseMe and Shake control. These group tracks by mood, enabling track changes and entire playlist shuffling with just a simple flick of the hand.”

Although it doesn’t say much about the audio quality, the W980 is a monster when it comes to audio quality. This has been proven by German TESTfactory, and I can do nothing but agree. The audio quality really is top notch.

Catatan :
Di ajang penghargaan yang sama, Sony memperoleh 5 award, terbanyak di antara semua penerima penghargaan,
Kelima produk Sony yang memperoleh Award adalah :
- HDR-TG3 : European HD Flash Camcorder
- STR-DA5400ES : European Home Theatre Receiver
- Alpha350 : European Camera
- 70-300mm f/4.5-5.6 G SSM : European Lens
- XAV-W1 : European In-Car AV Head Unit

Nokia dapet apa? Padahal udah susah2 masang dedicated dsp chipset loh. saking susahnya sampe beberapa oknum treak2 di porum buat mamerin "usaha"-nya. LOL deh.

@WhiteEye

Mungkin bundled headset nokia ga sebagus SE ( headset bundled W980 HPM 77! gahar ).......Tapi pas di test sama juri gitu, headset ny default inbox ato headset 3rd party?

kemaren ada temen beli di bec bandung
di kingkong (atlantic ga ada stok)
harga 4390rb

review dikit
+ model nya cantik
+ sudah pakai interface baru (setara C902 kelihatannya, pokoknya lebih baru dari k850)
+ 2 speaker stereo di bagian kiri dan kanan bawah (bagus banget ah menurut gw)
+ akses musik yg enak bgt dari lcd luar + hpm 77 udah cukup lah, ga perlu hpm 82 (udah ada shorcut sih)
+ 8gb
- kamera spt w850, no zoom no flash
- no wifi dll (sangat disayangkan untuk harga segitu)

@Ngelih

Ga difoto bro W980 temen bro? he2

udah pulang lagi ke pwt nih
ga sempet foto2
pokoknya bagus banget deh buat musik nya + pendukung nya
klo untuk ke depannya susah, fitur nya based on music only
hehe

@Ngelih

pwt? daerah mana tuh? Btw masi setia ama sofia bro? kok jarang posting foto? he2

Ada yang suka warna putih?

Tungguin aja ya..

mantab, ada putihnya jg

Quote:
Ngelih said:
udah pulang lagi ke pwt nih
ga sempet foto2
pokoknya bagus banget deh buat musik nya + pendukung nya
klo untuk ke depannya susah, fitur nya based on music only
hehe

dulu pas W950 juga segitu, kayaknya masih lebih oke yah Apa beli Samsung Serenata aja sekalian kalau bener2 mau musiknya doank?

Wakh, belum apa2 uda dapat penghargaan bergengsi.

Klo soal dedicated chip for Audio, kayanya ngga usa deh, di hp aja rata2 lagu dikompress, chipnya pun jadi bekerja ga maksimal deh, memang mending handsfree yg dibagusin kaya W980 ini

numpang tanya, emank bner yah ni hp udah ada built in antenna bwat radionya?

bener hp pertama SE yg begitu

wah, keren jg ya. jd gak usah colok2 headset dolo. hehe.

hmm bukannya ga jadi ya? gara2 bikin trouble ama hp nya ...

ato gw ketuker ama seri R yg flip?

beuh yg putih keknya kerennn!

Quote:
LaNDo said:
dulu pas W950 juga segitu, kayaknya masih lebih oke yah Apa beli Samsung Serenata aja sekalian kalau bener2 mau musiknya doank?

Arrrggghhhh..... gw pengen Serenata!!!!! US$3000!!!!

Mendingan W980 deh... itupun kalo udah 2jutaan.

@TRO
Semoga yang putih bagus.

wih???
serenata?? yg modelnya ga jelas gitu??
3000 us dollar??

gelo!!!!

Teaser :

Ampun... bukan punya gw.
***Meskipun gw yang beli tadi dari program BNI Credit Card.***

wah bro tro tadi ke sana yah..

bro, review dulu dongg bro sebelum dikasih ke orangnya hehehe ... kualitas music nya emang bner diatas rata HP SE seri W lainnya.. penasaran nih sebagus apa