Sony Ericsson strengthens Cyber-shot™ phone range with two models that take photos further

Sony Ericsson strengthens Cyber-shot™ phone range with two models that take photos further
10 February 2008

Sony Ericsson’s new C702 Cyber-shot™ and C902 Cyber-shot™ deliver best-in class picture quality beyond just megapixels.

Barcelona, Spain – 10th February 2008 – Sony Ericsson today announced two high-performance additions to its popular Cyber-shotTM phone range with the launch of the C702 Cyber-shot™ and C902 Cyber-shot™. The two phones, packed with the latest camera technology, make it effortless to take perfect pictures of those spontaneous moments – day or night, at a bar or the beach – and instantly share them with friends and family.

“The two new Cyber-shot™ phones that we have announced today share certain characteristics. Both phones place ease-of-use and best-in-class picture quality at the heart of their designs,” said Sven Totté, Head of Imaging Marketing at Sony Ericsson. “Yet both appeal to different audiences. One is engineered to let you take more pictures in more places and the other is designed to look as stunning as the pictures it takes.”

Sony Ericsson C702 Cyber-shotTM – Take pictures everywhere

* Splash and dust resistant* – perfect for your active lifestyle
* Single-handed camera use – for spur-of-the-moment photos
* Built-in GPS with location-based imaging – sort and view your photos according to where you took them

Never too extreme
You can use the C702 Cyber-shot™ in a range of different conditions, as its unique design means its both splash and dust resistant*. This means that whether you’re off-road or just off to the mall, your C702 Cyber-shot™ phone can always be at your side wherever you go, whatever you do. After all, the best camera is the one you have with you.

Never miss a shot
The C702 Cyber-shot™ is engineered to let you take pictures in any position. The camera key and the active lens cover are specifically designed and placed so that you can stabilise the 3.2 megapixel camera and capture the moment with one hand - perfect for an active lifestyle. Combine this with steady-grip materials and a wrist-strap provided in-box, and the C702 Cyber-shot™ really is geared to go more places.

Never lost
The C702 Cyber-shot™ integrates GPS and a range of location-based imaging services that really add a new dimension to taking and managing your photos. When you take a picture, information about where you are in the world is automatically added to the image. So you can always share your best moments with your friends and family according to where the shots were taken. Or you can simply sort the picture through your photo gallery on the PC or on the web.

If you are lost on your travels, Google™ Maps for Mobile locates and guides you to where you want to go, enabling you to roam free with confidence. Use GPS to pinpoint your location and then get turn-by-turn voice guidance to your destination. Find your way home or to one of up to 20 million points of interest.

Sony Ericsson C902 Cyber-shot TM – The image and style statement

* Slim Cyber-shot™ phone with unique slide-out lens cover. Camera-ready in an instant
* Stand out design – instantly recognisable
* 5.0 megapixel camera with Face Detection and Auto Focus. Always capture the best shot possible
* Illuminated camera touch keys. Intuitive guidance around the camera settings

The slim line C902 Cyber-shot™ will have everyone wanting to have their picture taken. Ultra-compact, stylish and with a unique lens cover that slides open to reveal the 5.0 megapixel Auto Focus camera, the C902Cyber-shot™ sports a camera performance beyond its sleek and slim looks. The phone’s lighting dramatically signals when you are in camera mode by switching from white to blue. The eight camera touch keys come to life and let you choose between camera modes, Photo Flash, Face Detection and Auto Focus, and more with just one touch without moving your finger from the shutter button.

Just shoot
With the C902 Cyber-shot™ you just need to slide open the active lens cover and shoot. The Face Detection and Auto Focus capability enables the camera to detect and focus on the face of your subject rather than the background, so that you can take sharp and high quality pictures of your friends.

Night shoot
With the C902 Cyber-shot™ you can be confident of getting the perfect shot. The phone incorporates the latest in lighting technology – Photo Flash – giving you better quality pictures even in low-light conditions. Also, a light solution has been added to the established BestPic™ feature – which lets you take nine photos in quick succession, choose the best and delete the rest. So now you can use BestPic™ wherever you are, perhaps even to capture the dance-floor action in a club!

Create your own multi-media slideshow
Use x-Pict story™ to add music and transitions to your gallery of photos and automatically create your own multi-media slideshow to share with your friends. Lights, music, action!

Store and share
The C902 Cyber-shot™ comes with a 160MB built-in memory – the equivalent of storage for up to 100 full resolution photos – plus the possibility to add even more memory with the Memory Stick Micro™ (M2) that can be bundled with the phone depending on the market.

Easy transfer wherever you are
You can transfer the images on your phone to your computer by using the CCR-70 M2 USB Adapter, also announced today. Save your photos to the phone’s memory card, remove it and pop it into the CCR-70. You then slot the card reader into your laptop and all your photos can be dragged across! Delete from your Memory Stick and you’re ready to go and fill it up again with more memories.

The C702 Cyber-shot™ is a UMTS/HSDPA 2100 and EDGE/GPRS 850/900/1800/1900 phone that will be available in selected markets in Speed Black or Cyan Blue from Q2 2008.
The C702a Cyber-shot™and C702c Cyber-shot™are EDGE/GPRS 850/900/1800/1900 phones that will be available in selected markets within the same timeframe.

The C902 Cyber-shot™ is a UMTS/HSDPA 2100 and EDGE/GPRS 850/900/1800/1900 phone that will be available in selected markets in Swift Black or Luscious Red from Q2 2008.
The C902c Cyber-shot™ is an EDGE/GPRS 850/900/1800/1900 phone that will be available in selected markets within the same timeframe.

The CCR-70 M2 USB Adapter will also be available in selected markets from Q2 2008.

Legal Information
1) Facts and features may vary depending on local variant.
2) Talk and standby times are affected by network preferences, type of SIM card, connected accessories and various activities e.g. games. Kit contents and color options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.

The liquid identity logo, TrackID, BestPic, and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony, Cyber-shot, Memory Stick Micro and M2 are trademarks or registered trademarks of Sony Corporation.
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
TrackID is powered by Gracenote Mobile MusicID. Gracenote and Gracenote Mobile MusicID are trademarks of Gracenote, Inc.
Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.
Picture blogging is powered by Blogger. Blogger is a trademark or registered trademark of Google Inc. Google is a trademark or registered trademark of Google Inc.

Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc.
Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.

Sony Ericsson Mobile Communications was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. The company serves the worldwide communications market with innovative and feature-rich mobile phones, accessories and PC-cards, and it has R&D sites in Europe, Japan, China, India and America. Sony Ericsson is the title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. For more information, please visit [tautan dihapus]

FOR MEDIA INFORMATION PLEASE CONTACT:

Sony Ericsson Corporate Communications & PR
Mattias Holm: +44 208 762 6065
General Press:+44 208 762 5858
E-mail: press.global@[tautan dihapus]
Product images: [tautan dihapus]
Mobile World Congress/Sony Ericsson website: [tautan dihapus]

Sony Ericsson C902 Cyber-shot™ – At A Glance

Camera
Auto Focus
Auto rotate
BestPic™
5 megapixel camera
2.5x digital zoom
Face Detection
Photo fix
Photo flash
Picture blogging
Video recording
Video light
Video stabiliser
Image stabiliser

Music/Entertainment/Navigation
Media player
Mega Bass™
Music tones (MP3/AAC)
PlayNow™
TrackID™
FM radio
Java
Media
Video streaming
Video viewing
3D games

Web/Internet
Access NetFront™ Web browser
RSS feeds

Communication & Messaging
Polyphonic ringtones
Speakerphone
Vibrating alert
Video calling
Email
Instant messaging
Picture messaging (MMS)
Predictive text input
Sound recorder
Text messaging (SMS)

Design
Navigation key
Picture wallpaper
Wallpaper animation

Connectivity
Bluetooth™ technology
Modem
Synchronisation
USB mass storage
USB support
PictBridge

Organiser
Alarm clock
Calculator
Calendar
Flight mode
Notes
Phone book
Stopwatch
Tasks
Timer

Accessories
In-Box:
* Battery,
* Charger,
* USB cable,
* Stereo Portable Handsfree
* Wrist strap in leather
* Sony Ericsson PC Suite
* Media Manager
* User guide
Optional:
USB Card Reader CCR-70
Transfer photos and more easily from your phone to a PC.
Bluetooth™ Headset
HBH-PV712
A powerful wireless handsfree with extra Style-up™ cover
GPS-Enabler
HGE-100
Add GPS technology to your phone. Know where you are, where you’re going and how to get there
Design Collection IDC-23
Black leather case with a separate credit card compartment, matching hand strap and detachable jewellery

Facts and Figures
Size: 108 x 49 x 10,5 mm
Weight: 107 grams

Colours:
Swift Black
Luscious Red

Screen: 262,144 colour TFT
Resolution: 240x320 pixels
Size: 2 inches

Phone memory: Up to 160MB
Memory Stick Micro™ (M2™) support

Talk time GSM: Up to 9 hrs
Standby time GSM: Up to 400 hrs

Talk time UMTS: Up to 3.5 hrs
Standby time UMTS:
Up to 350 hrs

Availability and Versions
Networks:
UMTS/HSDPA 2100

GSM/GPRS/EDGE
850/900/1800/1900

Available in selected markets from Q2 2008

hmm? jangan2 bug hardware kayak W850, W580 nih?

Quote:
jigonx said:
@TRO
maksudnya yg kurang bagus tu foto malamnya C702 ato C902..?

ada baretnya juga gak di atas layar deket lens covernya?

Yang C902. Alasannya agak aneh memang: karena gak ada Night Mode! Adanya cuma mode Twilight (Portrait dan Landscape), tapi katanya hasil photo dengan mode Twilight, tanpa flash, di malam hari jelek.

Anehnya lagi, katanya di C702 ada Night Mode, bukan berupa Twilight mode.

Photo2 C902 nya gak ada retak kaya di Planete Nokia. Itu kenapa ya? Jatuh kali...

Oya, ada 1 lagi yang aneh: katanya di Music Player gak bisa setting equalizer secara manual.

Agak OOT dikit... di review C702 disebut beberapa hal :
- Gak ada BestPic, cuma Burst kaya di K770
- Tapi ada manual ISO (pilihan: 100, 200, 400)
- Ada Night Mode di Kamera

Catatan: review kedua hape seri C ini memang menggunakan proto masing2 karena hasil photo yang dimuat Indonesia banget... ada bis Mayasari Bakti sebagai contoh...

mang beda yah nightmode sama twilight....??

btw gimana tuh kualitas flashlightnya....

Gara2 liat baretnya gw iseng baca2 lagi reviewnya gsmarena, astaga proto punya mereka baretnya malah ada 3 garis, selama ini gw udah liat2 gak pernah nyadar gitu ada garis ajaib gitu. Ayo SE masih ada waktu, diperbaiki lagi tuh designnya, jangan ampe kasus W850 dan W580/S500 terulang lagi.

weks keren jg ne hp...

buat fotografer abis ne...

tipis lg..

Quote:
TheRealOne said:
Quote:
jigonx said:
@TRO
maksudnya yg kurang bagus tu foto malamnya C702 ato C902..?

ada baretnya juga gak di atas layar deket lens covernya?

Yang C902. Alasannya agak aneh memang: karena gak ada Night Mode! Adanya cuma mode Twilight (Portrait dan Landscape), tapi katanya hasil photo dengan mode Twilight, tanpa flash, di malam hari jelek.

sebenernya gue ga akan terlalu kaget kalo night pic tanpa flash nya jelek bro. soalnya k850 juga gitu sih.

yang pasti moga aja touch sensitif key di layarnya gak gampang rusak.
serem juga pake begituan, gw ngerasa lebih nyaman dan aman make kiped biasa aja

iya.. ini pake k850, touch key 3 biji aj dah bikin was2.
ga kebayang kalo c902. itu kan jauh lebih tipis ya. lalu touchpad-nya banyak banget pula.

OK, time for a lil survey

Suka yg Swift Black ato Luscious Red?

Gw suka yang item << tapi kagak niat beli

merah --> biar ngejreng kalo nyalain kamera.

Merah dunk!
Seperti biasa: life's colorful...

suka yang merah! keren merahnya.

@all

Gwe juga baru baca majalah T&t kmrn, btw yg pengen gw tanyain mang ikon2 biru yang aktif itu bukan touch sensitive keys ya? soalny review mjlh tsb ditulis bahwa ikon2 tersebut hanya menyala dan tidak akan bereaksi apa2 bila ditekan

Sempat kepikiran mau bli C902, tapi setelah tau flashny bukan xenon jadi bete! masa gw hrs bli K850i lagi

Nany lagi he2 : Yang diantara speaker ama layar kok ada pemisah gitu? kesannya jadi aneh! Atau emang kegeser sembari buka lens coverny?

Baru baca di esato, " With the C902 Cyber-shot™ you can be confident of getting the perfect shot. The phone incorporates the latest in lighting technology – Photo Flash – giving you better quality pictures even in low-light conditions ", apa bener Flash tsb lebih baik dari Xenon flash?

Dari SEMC Blog : Sony Ericsson C902 sudah di-approved oleh FCC.

Berarti sebentar lagi bakal dirilis...

@TRO

Moga2 hasil kamera C902 memuaskan, kalo sesuai bisa jadi next phone gw nih....sempat kepikiran mau ngambil N82

Quote:
fuma_wong said:
@TRO

Moga2 hasil kamera C902 memuaskan, kalo sesuai bisa jadi next phone gw nih....sempat kepikiran mau ngambil N82

Lihat dan putuskan.
Beberapa photo hasil kamera C902 (firmware masih beta), dari
USEB.

Di atas adalah hanya thumbnailnya aja, kegedean kalo di post di sini photo aslinya. Yang pengen photo aslinya silakan download sendiri dengan cara klik thumbnail di atas. Full res, ada EXIF nya juga.

up deh biar rame..kayaknya dikit yah yang tertarik sama ni hp..?

dari postingan bro TRO di atas, salah satu contoh foto C902 (foto kedua dari atas)

resize ke 800x600

Crop dari original size, untuk melihat detil image dan kualitas red colournya

Exifnya

bagus gak..bagus gak..bagus gak...??

kalo itu hasil foto dr C902 (dr bro jigonx)

bwehh...!! jelek amir.....
yg di thumbnail (imageshack), lumayanlah.. walaupun warna-nya pucat..

yang gw kasih kan dari thumbnail yang dari bro TRo juga bro..cuma gw resize sama gw crop untuk liat detailnya..

tapi itu masih beta kok, moga aja finalnya bisa lebih bagus