Sony Ericsson marks the launch of its new brand XPERIA™ with the unveiling of the XPERIA™ X1

Sony Ericsson marks the launch of its new brand XPERIA™ with the unveiling of the XPERIA™ X1

10 February 2008

The world of our consumers and customers is changing. To meet the growing need for mobile Web communication and multimedia entertainment, Sony Ericsson introduces XPERIA™. With this new brand Sony Ericsson will position itself at the forefront of mobile convergence.

Barcelona, Spain – 10th February 2008 –Today marked the launch of XPERIATM and a new era in mobile communications with the announcement of the XPERIA™ X1, a stand-out, arc slider phone from Sony Ericsson designed to address the growing need for a premium, converged mobile experience.

The XPERIATM X1 combines a 3-inch clear wide VGA display and a full QWERTY keyboard within a quality metal-finish body. With Windows Mobile® inside, the XPERIA™ X1 lets you choose from a dynamic range of activities at anytime and anywhere; from enjoying your favourite entertainment content to working efficiently on-the-move. Access a world of experiences simply by touching the XPERIA™ panel on the screen.

“XPERIA™ represents the first brand that is truly borne from within Sony Ericsson. It represents our vision for a premium, energised communication experience,” said Dee Dutta, Head of Marketing, Sony Ericsson. “This launch, and the announcement of the X1, further strengthens the overall Sony Ericsson brand and places us at the forefront of mobile convergence.”

“Our vision for the XPERIA™ X1 is to deliver a seamless blend of mobile Web communication and multimedia entertainment within a distinctive design,” said Rikko Sakaguchi, Head of Portfolio and Propositions, Sony Ericsson. “XPERIA™ is our promise to think foremost of user experience and to deliver the premium experience – anytime, anywhere, anything, with anyone.”

Sony Ericsson XPERIATM X1 – energised communication, the premium experience.

* Convergence of multimedia entertainment and mobile Web communication

* Unique arc slider with wide pitch easy-to-use QWERTY keyboard

* XPERIA™ panels - arrange as you want for easy access

* Enjoy multimedia entertainment on bright wide VGA display

* Windows Mobile® capabilities

XPERIA™ panel interface – experiences just the way you want them

Enjoy access to different experiences – Web, multimedia, applications – from your desktop. Navigate with the tip of your finger. Configure and have your XPERIA™ panels just the way you want them.

Multiple navigation – the choice is yours

XPERIA™ X1 lets you interact with your

phone in different ways. Touch, full QWERTY keyboard, 4-way key and optical joystick navigation. Switch seamlessly between operation modes.

Arc slider design – makes it stand out

The arc design gives a distinct and unique feel. Slide the screen upwards to reveal the wide pitch QWERTY keyboard. Ample distance between keys makes writing fast and easy.

Ultimate mobile experience – performance on the move

With Windows Mobile®, the highest data transfer rate (HSDPA/HSUPA) and WiFi™ support, you can enjoy your favourite entertainment and work efficiently on the move. Mobile access to everything that is important to you. aGPS gives you the freedom to explore the world. XPERIA™ X1 is a premium mobile experience.

The Sony Ericsson XPERIA™ X1 will be available in selected markets from the second half of 2008.

Legal Information

1) Facts and features may vary depending on local variant.

2) Talk and standby times are affected by network preferences; type of SIM card, connected accessories and various activities e.g. games. Kit contents and color options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.

The Liquid Identity logo, XPERIA, the XPERIA logo and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony is a trademark or registered trademark of Sony Corporation.

Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.

Microsoft, Windows, PowerPoint, Windows Media, Windows Mobile, Office, ActiveSync and Internet Explorer are trademarks or registered trademarks of Microsoft Corporation.

Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.. Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc.

Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.

Sony Ericsson Mobile Communications was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. The company serves the worldwide communications market with innovative and feature-rich mobile phones, accessories and PC-cards, and it has R&D sites in Europe, Japan, China, India and America. Sony Ericsson is the title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. For more information, please visit [tautan dihapus]

FOR MEDIA INFORMATION PLEASE CONTACT:

Sony Ericsson Corporate Communications & PR

Mattias Holm: +44 208 762 6065

General Press: +44 208 762 5858

E-mail: press.global@[tautan dihapus]

Product images: [tautan dihapus]

Mobile World Congress/Sony Ericsson website: [tautan dihapus]

Sony Ericsson XPERIATM X1 – At a Glance

Camera

* Auto focus

* 3.2 megapixel camera

* Photo light

* Video recording

Music

* Bluetooth™ stereo (A2DP)

* Media player

* Music tones

* PlayNow™

* Windows Media Player Mobile

* 3D games

* FM radio

* Java

* Video streaming

* Video viewing

Internet

* Internet Explorer® Mobile

* RSS feeds

Communication and Messaging

* Polyphonic ringtones

* Speakerphone

* Vibrating alert

* Video calling

* Email

* Picture messaging (MMS)

* Predictive text input

* Text messaging (SMS)

Design

* XPERIA™ panels

* Optical joystick navigation

* Navigation key

* Picture wallpaper

* Touch navigation

Organiser

* Alarm clock

* Calculator

* Calendar

* Document editors

* Document readers

* Flight mode

* Handwriting recognition

* Notes

* Phone book

* Tasks

* Touchscreen

Connectivity

* aGPS

* Bluetooth™ technology

* Modem

* Synchronization

* USB support

* WLAN

Windows® Mobile® Operating System

* Microsoft® Outlook Mobile: email, contacts, calendar, tasks

* Microsoft® Office Mobile: Word, Excel, PowerPoint

* Internet Explorer® Mobile

* Windows Media™ Player Mobile

* Windows Live™

* Exchange ActiveSync®

* Voice control

* Utility Applications: file explorer, calculator, pictures & video, notes

Facts and Figures

* Size: 110 x 53 x 16.7 mm

* Weight: 145 grams

Available colours

* Black

* Silver

* Main screen: 65,536 color TFT

* Resolution: 800 X 480 pixels

* Size: 3 inches

Memory

* Phone memory: up to 400 MB

* microSD™ memory card support

Availability and versions

Networks

* GSM/GPRS/EDGE 850/900/1800/1900

* UMTS/HSDPA/HSUPA 900/1700/1900/2100 MHz

* UMTS/HSDPA/HSUPA 850/1700/1900/2100 MHz

Baca tuh bacaaa... hehehe..

Good job bro RAIN_MASTER!!

Quote:
RAIN_MASTER said:
hmm..tapi kayanya SE emank unggul di kamera deh..gua suka banding2in hasil jepretan Nseries ama SE.. waktu itu gua test N73, N71, ama E90...gua coba SE yg K800, W580...(btw jangan ngomonk kalo hasil di layar hp yah) karna gua slalu liatnya di photosop..trus gua actual pixel..Nseries emank bagus kalo nggak di actual pixel..SE sih terlihat lebih rapet ya..biasanya tuh kalo kamera hp laen edge dari setiap objek tuh agak2 aneh hasilnya..kaya efek cat air gitu..SE selama ini gua liat sih nggak ya..

batrenya kayanya gede nih ya X1...tapi feeling gua masa on nya sama kaya SE yg sblm2nya .. secara batre gede..layar juga gede..fiturnya gede2..jatohnya isi batre tiap 2 hari sekali kali ya?

wah udah designnya geser2 gini tetep lebih tipis dari P1..hebat..

target nabung untuk beli P1 SELESAI SUDAH! ganti sasaran : X1 !!
hmm...gak sabar mo beli..gak sabar nunggu X1 keluar..trus sebulan kemudian langsung drop 2 juta harganya..hueheuheu.. ngayal...

Quote:
ILCapitano said:
Quote:
i_phone said:
di sini ga bole nyebut soner sebutnya SE, mknya pd ga tau soner itu apa, klo SE ya pasti taulah

smoga X1 ini ga telat keluarnya, ga ky P1 yg menurut gw rada telat

soner? ini yang dari dulu jadi pertanyaan gw. kenapa sampe TIDAK BOLEH NYEBUT, kesannya negatif banget, itu kata SONER? sampe NYEBUT aja ga boleh gitu. minta penjelasan dunk.

sorry jarang maen ke sub forum SE, jadi ga tau.

X1 mengingatkan gw ama SX1, hehhehehe, ya secara spek beda jauh seh..

sebenernya bukan gak boleh, tapi emang kata² SONER dulu didengungkan oleh tabloid murahan yg mereview salah satu hp SE dengan sangat teramat subjektif. Akibatnya SE user jadi ilfil mendengar kata² "SONER".
Btw, sapa tau soner itu emang beneran ada, seperti halnya "NOKLA"

Quote:
raja_tega said:
dapet bocoran dari temen yg kerja di SE
masuk indonesia desember
perkiraan harga ktnya 6 jutaan
mohon maaf kalo nanti salah..namanya juga bocoran he2

waw. kalo bener desember. lama banget. kalo keluar sekarang2 ini bisa dibilang speknya keren abis. tapi kalo desember. rasanya dah banyak yang mirip2 nanti speknya.. hehehee

Quote:
Dive_To_Blue said:
sebenernya bukan gak boleh, tapi emang kata² SONER dulu didengungkan oleh tabloid murahan yg mereview salah satu hp SE dengan sangat teramat subjektif. Akibatnya SE user jadi ilfil mendengar kata² "SONER".
Btw, sapa tau soner itu emang beneran ada, seperti halnya "NOKLA"

Thanks bro. tapi masa hanya karena majalah? alasan yang kedua lebih masuk akal seh. mungkin aja ada merk2 abal yang kasi nama soner.

makanya gw percaya kalo banderol harganya 6 jutaan, mungkin bisa kurang

kalo keluar sekarang kan g mungkin segitu..

secara aja (menurut gw) dia lebih unggul daripada nokiyem e90 yg skrng masih 8 jutaan

tapi bagus juga keluar desember jadi bisa nabung he2

Untuk Soner, sebenernya bukan apa2, cuma gimana gitu yah, gak enak aja, kan udah ada isitilah SE

Sama mungkin kalo di Nokia....Nokiyem..... gak gak enak aja...

Tapi duluuuu waktu P990i baru 2-3 bulan launch...asli g ampir ketepu....99% mirip, logo nya, namanya....tp pas diperhatikan...ternyata SonlyEticson , nah tulisannya kan kecil dan baca cuma sekilas......

Quote:
jus_ppc said:
Untuk Soner, sebenernya bukan apa2, cuma gimana gitu yah, gak enak aja, kan udah ada isitilah SE

Sama mungkin kalo di Nokia....Nokiyem..... gak gak enak aja...

Tapi duluuuu waktu P990i baru 2-3 bulan launch...asli g ampir ketepu....99% mirip, logo nya, namanya....tp pas diperhatikan...ternyata SonlyEticson , nah tulisannya kan kecil dan baca cuma sekilas......

hwehehehee...serius lo bro ada hape merknya gt??
kalo yang Soni Apikson (pake logat ngapak) ada ga ya??

Maksud loe Sony Afitson kali? itu mah saingannya Balpirik hohoho..

back to laptop... please jangan Desember dong.. kelamaan kaleeeee...
yg paling masuk akal itu paling telad ya akhir Q2 2008 lahh.
biar ndak baseeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee...

harusnya SE banyak belajar dari kasus P990 yg time to market nya keluamaan...

btw. ke mana ya bro Luna... lama gak liat komentar2nya...

tul..tul..desember kelamaaannn..Q2 sajah meujeuhna.dgn gw nernak duit dulu dr skr.hohohoh.HP,dgn press impression yg bikin ngilerrrrrr asli..elegant,simple,fiture juga OK!?dah cukup buat gw

tar kayak kasus P990 lagi. uda keburu basi karena fitur2 serupa uda dikeluarin vendor laen

2008 taonnya SE!!!!!!!!!!!!!!!!!!!

Lho, gapapa dong desember. Biar sempet nabung, hehehehe

kok di Studio HP dah buka indent tuk X1 ya

indent nya ampe brapa bulan tuh......

nm soner ga enak didenger aja, kesannya ngeledek gt...

iya kok studiohp berani buka indent ya.. padahal kan blom tau pasti kpn keluarnya.. klo keluarnya desember berarti indent 10bln, lbh lm dr indent mobil.. zzz

yang realistis dulu ach...P1i kayaknya masih ok...hehehe...

SE,SONER,SONYAPIKSON,NOKIA,NOKIYEM,DLLX nti klo terkabul aq mo buat vendor Edoriksson hi...hi...hi...

Quote:
jus_ppc said:
Untuk Soner, sebenernya bukan apa2, cuma gimana gitu yah, gak enak aja, kan udah ada isitilah SE

Sama mungkin kalo di Nokia....Nokiyem..... gak gak enak aja...

kalo nokiyem kan emang plesetin. kalo SOnyERicsson kan bisa jadi singkatan. hehehe.. ya udah lah. ga penting...

thanks ya..

X1, ga mampu deh gw beli

masa ??
gw aja mampu2 aja beli. .
tapi belinya tahun 2012 ! (pasti udah murah))

6 jutaan? Wah bagus lah kalo harganya nanti segitu, mengingat P990 aja pertama keluar 8 jutaan.
Mudah2an lebih cepat dari Desember deh, paling gak September seperti P1 tahun lalu, jadi pas setahun setelah P1, sama kaya P1 muncul setahun sejak P990.

Tentang HTC.
Menurut Eldar di Mobile-Review, X1 itu 100% design dan kreasi Sony Ericsson.
Setelah itu, Sony Ericsson memberikan order kepada HTC untuk memproduksi X1 berdasarkan desain dan spec yang dibuat oleh Sony Ericsson.
Jadi, HTC hanya memproduksi.

akhirnya ada yg pake WM juga

ikutan bahas ya...

kenapa masih make display warna 65rb, setau gue WM 5 n WM 6 hanya support maksimal sampe segitu, jadi biarpun pake yg lebih dari itu tetep aja terdisplay 65rb. (ternyata gue cuma ngulang hehe...)

utk HTC, ini vendor pembuat PDA dg OS WM paling dipercaya.

sebelumnya pernah buat O2 XDA, trus dopod n yg terkahir berdiri sendiri n melebur dopod n ngeluarin merk HTC.

tuh prosesornya juga dari qualcomm ya.... gila... pasti kenceng abiss.

semoga harganya bener 6jt.

karena kalo diliat liat sepertinya ini masuk kelas PDA.

dopod 838pro aja harganya 6jt ke atas, padahal spek dibawah xperia.

mungkin sekitar 8jtan kali ya kayak HTC TyTn II

kalo 6jtan bolehlah nabung dulu.

Kalo 8jtan... hmmm... mikir deh