Sony Ericsson marks the launch of its new brand XPERIA™ with the unveiling of the XPERIA™ X1

Sony Ericsson marks the launch of its new brand XPERIA™ with the unveiling of the XPERIA™ X1

10 February 2008

The world of our consumers and customers is changing. To meet the growing need for mobile Web communication and multimedia entertainment, Sony Ericsson introduces XPERIA™. With this new brand Sony Ericsson will position itself at the forefront of mobile convergence.

Barcelona, Spain – 10th February 2008 –Today marked the launch of XPERIATM and a new era in mobile communications with the announcement of the XPERIA™ X1, a stand-out, arc slider phone from Sony Ericsson designed to address the growing need for a premium, converged mobile experience.

The XPERIATM X1 combines a 3-inch clear wide VGA display and a full QWERTY keyboard within a quality metal-finish body. With Windows Mobile® inside, the XPERIA™ X1 lets you choose from a dynamic range of activities at anytime and anywhere; from enjoying your favourite entertainment content to working efficiently on-the-move. Access a world of experiences simply by touching the XPERIA™ panel on the screen.

“XPERIA™ represents the first brand that is truly borne from within Sony Ericsson. It represents our vision for a premium, energised communication experience,” said Dee Dutta, Head of Marketing, Sony Ericsson. “This launch, and the announcement of the X1, further strengthens the overall Sony Ericsson brand and places us at the forefront of mobile convergence.”

“Our vision for the XPERIA™ X1 is to deliver a seamless blend of mobile Web communication and multimedia entertainment within a distinctive design,” said Rikko Sakaguchi, Head of Portfolio and Propositions, Sony Ericsson. “XPERIA™ is our promise to think foremost of user experience and to deliver the premium experience – anytime, anywhere, anything, with anyone.”

Sony Ericsson XPERIATM X1 – energised communication, the premium experience.

* Convergence of multimedia entertainment and mobile Web communication

* Unique arc slider with wide pitch easy-to-use QWERTY keyboard

* XPERIA™ panels - arrange as you want for easy access

* Enjoy multimedia entertainment on bright wide VGA display

* Windows Mobile® capabilities

XPERIA™ panel interface – experiences just the way you want them

Enjoy access to different experiences – Web, multimedia, applications – from your desktop. Navigate with the tip of your finger. Configure and have your XPERIA™ panels just the way you want them.

Multiple navigation – the choice is yours

XPERIA™ X1 lets you interact with your

phone in different ways. Touch, full QWERTY keyboard, 4-way key and optical joystick navigation. Switch seamlessly between operation modes.

Arc slider design – makes it stand out

The arc design gives a distinct and unique feel. Slide the screen upwards to reveal the wide pitch QWERTY keyboard. Ample distance between keys makes writing fast and easy.

Ultimate mobile experience – performance on the move

With Windows Mobile®, the highest data transfer rate (HSDPA/HSUPA) and WiFi™ support, you can enjoy your favourite entertainment and work efficiently on the move. Mobile access to everything that is important to you. aGPS gives you the freedom to explore the world. XPERIA™ X1 is a premium mobile experience.

The Sony Ericsson XPERIA™ X1 will be available in selected markets from the second half of 2008.

Legal Information

1) Facts and features may vary depending on local variant.

2) Talk and standby times are affected by network preferences; type of SIM card, connected accessories and various activities e.g. games. Kit contents and color options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.

The Liquid Identity logo, XPERIA, the XPERIA logo and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony is a trademark or registered trademark of Sony Corporation.

Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.

Microsoft, Windows, PowerPoint, Windows Media, Windows Mobile, Office, ActiveSync and Internet Explorer are trademarks or registered trademarks of Microsoft Corporation.

Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.. Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc.

Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.

Sony Ericsson Mobile Communications was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. The company serves the worldwide communications market with innovative and feature-rich mobile phones, accessories and PC-cards, and it has R&D sites in Europe, Japan, China, India and America. Sony Ericsson is the title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. For more information, please visit [tautan dihapus]

FOR MEDIA INFORMATION PLEASE CONTACT:

Sony Ericsson Corporate Communications & PR

Mattias Holm: +44 208 762 6065

General Press: +44 208 762 5858

E-mail: press.global@[tautan dihapus]

Product images: [tautan dihapus]

Mobile World Congress/Sony Ericsson website: [tautan dihapus]

Sony Ericsson XPERIATM X1 – At a Glance

Camera

* Auto focus

* 3.2 megapixel camera

* Photo light

* Video recording

Music

* Bluetooth™ stereo (A2DP)

* Media player

* Music tones

* PlayNow™

* Windows Media Player Mobile

* 3D games

* FM radio

* Java

* Video streaming

* Video viewing

Internet

* Internet Explorer® Mobile

* RSS feeds

Communication and Messaging

* Polyphonic ringtones

* Speakerphone

* Vibrating alert

* Video calling

* Email

* Picture messaging (MMS)

* Predictive text input

* Text messaging (SMS)

Design

* XPERIA™ panels

* Optical joystick navigation

* Navigation key

* Picture wallpaper

* Touch navigation

Organiser

* Alarm clock

* Calculator

* Calendar

* Document editors

* Document readers

* Flight mode

* Handwriting recognition

* Notes

* Phone book

* Tasks

* Touchscreen

Connectivity

* aGPS

* Bluetooth™ technology

* Modem

* Synchronization

* USB support

* WLAN

Windows® Mobile® Operating System

* Microsoft® Outlook Mobile: email, contacts, calendar, tasks

* Microsoft® Office Mobile: Word, Excel, PowerPoint

* Internet Explorer® Mobile

* Windows Media™ Player Mobile

* Windows Live™

* Exchange ActiveSync®

* Voice control

* Utility Applications: file explorer, calculator, pictures & video, notes

Facts and Figures

* Size: 110 x 53 x 16.7 mm

* Weight: 145 grams

Available colours

* Black

* Silver

* Main screen: 65,536 color TFT

* Resolution: 800 X 480 pixels

* Size: 3 inches

Memory

* Phone memory: up to 400 MB

* microSD™ memory card support

Availability and versions

Networks

* GSM/GPRS/EDGE 850/900/1800/1900

* UMTS/HSDPA/HSUPA 900/1700/1900/2100 MHz

* UMTS/HSDPA/HSUPA 850/1700/1900/2100 MHz

Quote:
Dive_To_Blue said:

Tapi kok anehnya masih pake aGPS ya??

emangnya aGPS knapa bro? ketinggalan jaman yah ?
moto A925 saya pake aGPS oke2 aja tuh meskipun gak ada provider yg pasang server aGPS. emang gak secepet garmin buat lock ke satelitnya.

yg jelas kayanya harus nabung buat X1 nih..
padahal lg nabung buat P1 aja lom jadi kebeli...

Quote:
jigonx said:
ngomongin masalah jumlah warna lagi, benernya gw juga rada kecewa nih dg fakta 65 ribu warna.
pengalaman make 65 ribu warna di E800 yg layarnya 4" dg resolusi 640x480 kerasa banget lho pudar nya.. apalagi kalo liat foto, keliatan gak padet warnanya.

Tapi kata sini, layar X1 nggak pudar lho ...

Quote:

The XPERIA X1 enjoys a 3-inch widescreen VGA display and observes the OS standard limit of 65 K colors, although it doesn’t give up this in a big way – all colors seem bright and vibrant . In my mind, that’s one of the X1’s fortes, as its display it next to stellar, being well-suited for viewing photos (plus there are several ways to navigate at that – with fingers, via the keypad or the optical joystick). The screen boasts a resolution of 800x480 pixels, which is a decent figure for this diagonal. For example, the Nokia N810 utilizes the same resolution, but its display measures 4 inches from corner to corner at that, and it doesn’t take long to see how different it in fact is.

dari speknya. this phone really screams kayaknya gw jadi ngiler. tapi terpaksa ditelan kembali (yaiks) karena kalo gw beli HP ini, pasti kantong gw juga screams

^
jorok bgt bos udah ngiler ditelan lg,tp desainnya menurut q kurang oke mantepan yg C1i tu bru maknyus mirip iphone

Quote:
Bo_RISK said:
SONER? merk baru ya?

iya baru bos bikinan china

^
Wakakak bos yg 1 nie lucu bgt...
Hare gene gak tw soner

Quote:
2901 said:
^
Wakakak bos yg 1 nie lucu bgt...
Hare gene gak tw soner

nyubie ya bro...

kira2 keluar kapan yaH?

Quote:
LaNDo said:
dari speknya. this phone really screams kayaknya gw jadi ngiler. tapi terpaksa ditelan kembali (yaiks) karena kalo gw beli HP ini, pasti kantong gw juga screams

sama neh. pengin beli P1i aja ga mampu gw (harga sekarang). apalagi yang ini... (

Quote:
MonsterKue said:
emangnya aGPS knapa bro? ketinggalan jaman yah ?
moto A925 saya pake aGPS oke2 aja tuh meskipun gak ada provider yg pasang server aGPS. emang gak secepet garmin buat lock ke satelitnya.

yg jelas kayanya harus nabung buat X1 nih..
padahal lg nabung buat P1 aja lom jadi kebeli...

bukan gitu, kok knapa gak GPS seperti yg dipakai dibeberapa smartphone aja? mungkin kalo pake aGPS lebih murah kali ya? CMIIW

btw, knapa selalu disinggung2 X1 dengan HTC ya? arc slidernya?? emang ada HTC yg pake arc slider?? *clingak clinguk*

Quote:
2901 said:
^
Wakakak bos yg 1 nie lucu bgt...
Hare gene gak tw soner

di sini ga bole nyebut soner sebutnya SE, mknya pd ga tau soner itu apa, klo SE ya pasti taulah

smoga X1 ini ga telat keluarnya, ga ky P1 yg menurut gw rada telat

Kira2 dibanderol brp? Prediksi gw si 6-7jt. Tp harga yg pantas mestinya 5jt-an.

trus, apa bener x1 ini manufacturer nya bukan SE tapi HTC? waduh, dijamin ga ya hardware nya. Pdhl menurut gw keunggulan SE ada di camera, suara, & connectibility ???

HTC kan juga pabrikan bagus bos..
mungkin emang lagi demen nyobain kawin silang nih..

Quote:
buzzer said:
trus, apa bener x1 ini manufacturer nya bukan SE tapi HTC? waduh, dijamin ga ya hardware nya. Pdhl menurut gw keunggulan SE ada di camera, suara, & connectibility ???

ga setuju kalo keunggulan SE di kamera..
menurutku dibanding ponsel lain kamera SE kok masih kalah bagus kualitasnya
mugkn karena SE make nama cybershot trus pesepsi orang jadi kebawa kalo SE punya keunggulan di kamera...
kalo suara mugkin yang walkman emang unggul
hehe'

ni X1 make slider kok jadi keliatan ringkih...walo dari penampilan emg lebih atraktif.
emang kalo soal prejengan SE pancen TOP

hmm..tapi kayanya SE emank unggul di kamera deh..gua suka banding2in hasil jepretan Nseries ama SE.. waktu itu gua test N73, N71, ama E90...gua coba SE yg K800, W580...(btw jangan ngomonk kalo hasil di layar hp yah) karna gua slalu liatnya di photosop..trus gua actual pixel..Nseries emank bagus kalo nggak di actual pixel..SE sih terlihat lebih rapet ya..biasanya tuh kalo kamera hp laen edge dari setiap objek tuh agak2 aneh hasilnya..kaya efek cat air gitu..SE selama ini gua liat sih nggak ya..

batrenya kayanya gede nih ya X1...tapi feeling gua masa on nya sama kaya SE yg sblm2nya .. secara batre gede..layar juga gede..fiturnya gede2..jatohnya isi batre tiap 2 hari sekali kali ya?

wah udah designnya geser2 gini tetep lebih tipis dari P1..hebat..

target nabung untuk beli P1 SELESAI SUDAH! ganti sasaran : X1 !!
hmm...gak sabar mo beli..gak sabar nunggu X1 keluar..trus sebulan kemudian langsung drop 2 juta harganya..hueheuheu.. ngayal...

Quote:
i_phone said:

di sini ga bole nyebut soner sebutnya SE, mknya pd ga tau soner itu apa, klo SE ya pasti taulah

smoga X1 ini ga telat keluarnya, ga ky P1 yg menurut gw rada telat

soner? ini yang dari dulu jadi pertanyaan gw. kenapa sampe TIDAK BOLEH NYEBUT, kesannya negatif banget, itu kata SONER? sampe NYEBUT aja ga boleh gitu. minta penjelasan dunk.

sorry jarang maen ke sub forum SE, jadi ga tau.

X1 mengingatkan gw ama SX1, hehhehehe, ya secara spek beda jauh seh..

dimana bumi DIPIJAK di situ langit DIJUNJUNG

dapet bocoran dari temen yg kerja di SE

masuk indonesia desember

perkiraan harga ktnya 6 jutaan

mohon maaf kalo nanti salah..namanya juga bocoran he2

@anindyo
bukan masalah cybershot, tapi memang kualitas kamera SE emang dah paling TOP... duluuu... huheheh, sampai jaman K810 aja SE paling TOP, tuh dulu K750 juga bukan cybershot tapi dapat TIPA Award 2005, K700i yg VGA dulu juga kualitas gambarnya bisa lebih bagus dari 7610.